Marketing
Marketing is the discipline of helping your customers understand the value you provide.
Different people have different definitions, but broadly speaking, Marketing has multiple sub-disciplines & allied disciplines:
- Customer Development
- Experience Design
- Advertising
- Conversion Rate Optimization
- Branding
- Messaging
- Storytelling
- Campaign Planning
- Market Research
- Nurturing
- Audience Building
- Community Building
- Content Creation
- Growth Hacking
- Design
- PR
- Building In Public
As you can see - there’s a lot in marketing. But, you don’t need to master it all. All you need to is pick a few that work for you - and use it well.
# To Do
- Expand each of these into notes